How to Integrate Social Media with Real Life

Posted on 22 September 2009

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You may have been a very active social media user. All of your friends and networks know what you are doing at any time of the day and you keep them updated not only through microblogging but also through creating articles or blog posts. However, have you ever thought of really touching your audiences’ lives?

Social media is here to help. It is created so that information can be easily shared. Just imagine how you can instantly share your latest photo shoot and the last party you have attended. It also allows you to share what your life is all about. This is your chance to get a share at the spotlight but being too blinded by the spotlight and too focused on yourself will only make you feel empty afterwards. Now is the time to focus more on other people and less on yourself.

So how can you integrate social media with real life? Here are some things you can do.

Meet People with Similar Interests

The ability to search through networks is amazing. You can simply type your interests and you will instantly see a list of people who are interested in the same thing as you. The best part is that you can connect with these people. You can talk to them and touch their lives without being physically beside them. Utilize this power of social media rather than merely piling on numbers. Quality will always be better than quantity.

Aim for More than Just Connecting

Some people think that social media is merely chatting with strangers. But it will only become like that if you let it. Aim for more than just connecting. It is better to have friends whom you actually talk to than to have thousands of online “friends” whom you do not even know or talk to. Use social media to build networks but keep those relationships real and not only for show.

Helping others will Help You

Believe it or not, helping others will help you. Not only will it build your network, it will also make you happy as well. If you know something, do not keep it to yourself and race to the top. Instead, teach it to someone else and work together to the top. Just imagine if you had 10 new friends today. That will give you 10 authentic comments on your blog along with 10 promotional tweets and all are done from the bottom of their hearts. As you meet people in social media, get to know them and help them.

I came up with these ideas simply because I see the transformation of social media from authentic relationships to anonymity. I hope we continue to utilize social media for its intended purpose and that is for us to meet other people. Do not let social media be an anonymous tool. Use it to create real relationships with other people.

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This post was written by:

Aira Bongco - who has written 21 posts on Aira Bongco.

Aira Bongco is a social media analyst. She loves to study social media culture and audiences. With this, she is also interested in search engine optimization and internet marketing

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2 Responses to “How to Integrate Social Media with Real Life”

  1. Napoleon says:

    Excellent post Aira. In the new web-connected society, you don’t need to meet someone in real life to be a good friend, resource, or business partner. However, you have to be authentic and engaging if you want others to support and promote you. Perhaps later on you will actually meet at a business conference and end up with a new client. Or, if your friends all share the same interests or hobbies, you will find new creative ideas.

    I’m a big believer in serendipity – social media increases the odds of my stumbling upon something great or helpful to my real life.

  2. Crazy52 says:

    I have most of the planning done though. ,


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