
Google search results have always aimed to provide the most relevant content to their users. And today, they chose to take relevancy to the next level by providing other links in their site description. One is the relevant deeplinks with anchor texts which is stated in the Google Webmaster Blog and the other is the so-called “jumplinks” which lets users jump to a particular section of the page based on the anchor text of the link provided.
However, not all pages are given the same treatment. One must remember that Google always treat results based on its algorithm. The Google Webmaster Blog gave two tips. First is to ensure that multi-topic pages on your website are properly structured and second is to sort out the anchor texts of each section through a proper list of “table of contents”.
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